Through an online survey, community meetings and fan feedback opportunities, Al Jazira Sports Club are looking to include the community in shaping the future of the club.
The club’s new community outreach programme is designed to collect the views of as many people as possible, from all nationalities and backgrounds.
Abu Dhabi residents are being asked to complete a short survey on the club’s website about its role in the community.
“This campaign puts the community at the heart of the club and helps us shape it around the needs of the vibrant and multi-cultural population of Abu Dhabi,” explained the club’s group CEO, Nick Garcia.
The 30-question survey asks members of the community what they would like to see from the club, and Al Jazira want to include the views of everyone, including non-fans.
“At this stage, we want as much feedback as possible from Abu Dhabi men and women of all ages and nationalities,” Garcia continued.
“Whether they are sport mad or just want to share their opinion on how we can help the community, we welcome and appreciate all feedback.”
It’s more than just football @AlJazira_uae_EN
We introduced an exciting community outreach initiative to hear from you!
Complete our survey & tell us what you want for a chance to win a prize. Together let’s make Al Jazira #THEPRIDEOFABUDHABI for everyone! https://t.co/RBjDikVL3L pic.twitter.com/YG3fE5iCmW
— Al Jazira Club (@AlJazira_uae_EN) May 2, 2019
The club is home to Al Jazira Football Club, who have won two Arabian Gulf League titles and are currently third in the table, as well as basketball, volleyball, judo and swimming facilities.
The club’s Mohammed bin Zayed Stadium holds 38,000 and hosted matches for the 2019 AFC Asian Cup.
As part of Al Jazira’s outreach programme the club also surveyed supporters at an Arabian Gulf League derby match against Al Wahda on 2 May.
Garcia continued: “We want to know what more we can do to support communities and make them part of the Al Jazira family.
“Is it just about watching great live sport, or do they want to participate too? How can we improve our matchday experience for Abu Dhabi’s diverse population? How can we create a sense of belonging to everyone that calls Abu Dhabi home?”