12.15 UAE Jiu-Jitsu Focus
Building a Strong Generation: How the Sport of Jiu Jitsu has Transformed Abu Dhabi
- Understanding the social and economic impact of Jiu-Jitsu in the UAE
- Why the bottom up approach works: embedding activity into the community through schools, clubs, military and police in order to grow the medal count
Jiu-Jitsu has changed the lives of many and thrust Abu Dhabi onto the global stage. As well as getting the community active, the sport teaches players discipline, respect and self-defence. It promotes teamwork, professionalism, self-confidence and sportsmanship, bringing nations, faiths and cultures together.
We look at the results so far, what other sports can learn from this, and what’s next for the federation to positively effect the next generation.